The 4 Key Resources You’ll Need to Grow Your Business

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Key Resources are the components your business needs to build out the value proposition you promise customers. Every business needs them, and without key resources you won’t be able to bring in revenue or have a clear value proposition. Without key resources, you wouldn’t be able to deliver value and you wouldn’t have a business …

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Customer Segments Explained [+11 Questions You Need to Be Asking]

customer segments

The best way to identify your customer segments is by asking yourself a series of questions about who they are and what they need. What is a Customer Segment? Customer segments are the community of customers or businesses that you are aiming to sell your product or services to. – In other words, it’s the type …

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17 Pricing Strategies You Can Use To Make Money in 2021

pricing strategies

When deciding how to price your products and services, many beginners just pull numbers out of thin air – I know I did! But there are tons of pricing strategies that can help you decide if you’re charging enough, charging too little, or overcharging (no wonder you keep getting denied after pitching your prospects!) It’s …

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